Videos

Creating Useful Content for B2B

When used well, for the B2B world, Content and Stories are becoming a powerful means to establishing your brand and creating new business.

Its a $400 Billion market for content creation!

Over the past few months, we have assisted many B2B companies in moving from offline to onlin...


Winning the Direct to Consumer battle with Digital Marketing

When used well, there is no more powerful tool than Digital Marketing to create disruption and competitive advantage for your brand.

Hear Abhishek and Akash from Hiveminds.in, one of the most renowned digital marketing agencies in the country today speaking on how new features on FB/ Ins...


Marketing with Amazon ALEXA

As new technologies build engagement with customers, is your brand ready to take advantage. This week, we explored ALEXA!

Amazon ALEXA is more than a way to listen to music !

Venky , founder MAKERDEMY.com will talk to you about the tools and techniques available to explore this new...


Ask the Expert | ASCENT Webinar Series 2 | Marketing through Uncertainty

ASCENT is a not-for-profit expression of Harsh Mariwala (Chairman, Marico Ltd.) and his passion to identify high-potential growth-stage entrepreneurs and enable them to grow their enterprise and enrich their entrepreneurial journey. Launched in 2012 in Mumbai and 2018 in Chennai, ASCENT creates...


Brand Differentiation through Packaging Design

Given how cluttered the online and offline shelves are today, brands rely hugely on packaging to create instant differentiation and call out to their customers.

Kruti B of Stratedgy speaks with over 10 years of experience in Packaging Design on how brands can stand out among the c...


Moving your Sales from Offline to Online - focus SMEs

Here's our experience at GroCurv and how we have started our journey as a pure ONLINE marketplace (we have no offline sales teams). Its been challenging, but our progress has been steady and we have learnt a lot on the way on how to build an online first brand.

Our Founder Venkatesh...


A practical methodology to Building your Brand.

Young brands winning against established Goliaths is the most exciting story for entrepreneurs. Paper Boat, Mama Earth, Epigamia and many more.

In this Video, Indranil Gupta of BrandNEW explores the journey successful young brands make.

Indranil is an advertising stalwart, has been...


Mastering Online Sales – what works for B2B companies and what doesn’t

B2B sales is changing. Clients are younger, and using tools to become more informed about the products and services they are buying.

  • How should the seller evolve?
  • How does social media strengthen our ability to close a sale.

Here's Venkatesh Rangachari shari...


Using Videos to drive Business Growth

Our journey of Digital Transformation continues - "Using Videos to drive Business Growth".

Video as a format is central to your brand development. Whether B2B or B2C, visuals are a powerful way to tell your story.

  • So how can Videos help with your funnel development?<...

SEO to increase your revenues

Our journey of Digital Transformation continues with "Driving business growth with SEO: Search Engine Optimisation".

Hear Chirag Kumar, co-founder GX Partners walk you through the basics of SEO and how it delivers powerful business growth , independent of your industry or size.


What is Digital Marketing?

As business movs forward on the wings of a #DigitalFirst economy, a lot of young business owners and marketers are asking for Digital and Social media marketing services.

Here's our approach on how to find th...


Design Principles for your Brand and Packaging

This session was presented by Tanuja Goyal, Founder and CEO of theFOOL.in

After graduating from NID , Tanuja has spent over 20 years in the world of design. She has worked across industries designing logos, visual identity and packaging.

You should attend this session if: