How Young Brands Grow: The Good Bug Story
- March 3, 2023
The probiotics story is a young one in our country.
The India probiotics market reached a value of INR 2.6 Billion in 2021 and Looking forward the MARC Group expects the market to reach INR 7.7 Billion by 2027, exhibiting a growth rate (CAGR) of 20.50% during 2022-2027.
What is also not common knowledge is how our gut works and the role probiotics play in ensuring a healthy body and mind. Our gut, contains bacteria that are designed to do activities the body by itself cannot.