Apple has been hailed as one of the greatest marketing acts of all time. The brand has placed itself comfortably into homes and hands across 100 countries. Any brand would love to analyze the Apple marketing strategy. It would be the best way to get to where Apple is today, right?
Well, check out these Apple company marketing strategies. There are some great learnings for startups and new businesses here. And while technology and design is one piece of the Apple success story, the bigger picture emerges on the consistency of their approach to new product development and marketing.