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Entries for tag "marketing"

Le Farm Luxury Farmstay: Suitably Social, Superbly Sustainable

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Social media like Facebook is filled with posts by homestays, getaways and villas inviting holiday-goers to book weekends away from home. Work-from-Home has slowly given way to work from a home-away-from-home. What’s great is the opportunity for promotions that platforms like Facebook can give to brands like these!

That’s the treat that social media gives to startups across the sectors. Holiday homes are typically low-budget options because they don’t have the overheads of large-scale hotels. So direct exposure on social media is a must-do for digital marketing activity.

Prime Yourself in the Pursuit of PR for your Brand

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As a fledgling startup, spreading the word is perhaps always on top of your mind. Your friends and well-wishers, acquaintances in the industry are your first carriers who take your message to the world. But how do you go beyond that?

They call it Public Relations (PR) – a science and art of consciously engaging with your relevant stakeholders in meaningful ways, such that this relationship is a stable one. PR is about creating a resonance in the minds of people who you want to engage with – could be your potential customers, investors, employees, and others. It is always much more than a traditional press release sent out to the media.

5 Ways LinkedIn can create impact for your brand in 2021

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Emerging as one of the most impactful social media platforms, LinkedIn has become the most relevant channel for B2B marketers and brands. Organizations have recognized its effectiveness to create engagement in the professional space. They now look at LinkedIn marketing as the go-to for their products, policies and personnel.

These top-5 benefits of LinkedIn in 2021 can help your company stay impactful on this platform.